Mona Elizabe

This article is #2 in a series and is Copyright August 2005 by http://www.santaclausca.com, Loring Windblad and Windy Dawn Marketing and is based upon Loring's experiences as Santa for the past 37 years. This article may be freely copied and used on other web sites only if it is copied complete with all links and text, including this header, intact and unchanged except for minor improvements such as misspellings and typos. So many choices, so few you can really choose to do. But you've decided, ...
Read the rest of this entry »

For small, medium and large Canadian businesses that are doing well, franchising in Canada and beyond may be a viable business strategy. The following guide will outline the basics that any potential franchisor needs to know for success in North America. Why Franchise? If demand for your product and/or service has reached a certain level of success; unharnessed growth can get a little tricky. Perhaps you've attained a level of growth that has essentially tapped out your local market. ...
Read the rest of this entry »

U.S. Sen. Sherrod Brown came to Perrysburg Township yesterday to talk about agriculture, but he couldn't get away from health care.In response to reporters' questions, he said that Republicans were allowing insurance and drug company lobbyists to mislead the public, including those raising concerns at "town hall meetings," about what's in the health-care bills pending in Congress.Mr. Brown (D., Ohio) was at a "summit" on agriculture and climate-change legislation that received some advance ...
Read the rest of this entry »

Advantages of Buying a Franchise' The business is already formed - the planning is done' Reduced risk - the concept has been tested and proven' Turn-Key Operation ' the franchisor helps you find and choose a location, hire employees, market yourself, etc'' Standardized Operating Procedures ' Training programs in place for all employees from entry level to upper management' Collective Buying Power ' 90% of your supplies, inventory, uniforms, etc'are purchased through your franchisor who is ...
Read the rest of this entry »

As of October 2007, these are the current franchising facts and statistics: - The top franchise company is McDonalds - The top franchise industry is Fast Food - The average length of a franchisee's contract is ten years - More then 75% of franchise companies have less then 100 units - The average initial investment of a franchisee is $250,000 - this figure is not including real estate - More then 75 different industries use franchising as their route to distribute services and goods - ...
Read the rest of this entry »

/p> 'Hybrid shopping', to my mind, is online shopping combined with offline shopping. It is a mixture of both; a combination of all that is good about shopping on the Internet, with all that is good about shopping on your local high street. Interested? Okay, here is how hybrid shopping works. On Friday morning, you telephone your best friend and suggest a shopping trip. You agree a time to meet the next day, perhaps at that nice little coffee shop, where you can exchange gossip and watch the ...
Read the rest of this entry »

Supply and Demand and Marketing Darrin F. Coe, MA 11/30/04 According to Dough McCormick, Chariman and CEO of iVillage, Inc, 'Technologists focus on supply but they don't understand advertising is focused on demand. Just because we have an available ad doesn't mean we have to sell it.' What in the world does that mean? It means not every product online is going to sell. Online retailers and marketers are not going to succeed just because they are online. Marketing is about understanding the ...
Read the rest of this entry »

This week we asked one of Worldprofit.com's senior designers, Cris Anderson, to comment on some of the key elements of effective design. Here is the interview in it's entirety. Q: Why should a business hire a professional designer and marketer? A: A professional designer and marketer will be able to evaluate your needs and give you a site that is effective. Here are a few things that we consider that an amateur will not. It is crucial that you have a complimentary layout to the content of your ...
Read the rest of this entry »

For sellers who constantly have to put up with bid snipers, non-paying bidders and other anti-social, timewasting buyers, eBay's 'pre-approved buyer' feature is a godsend. Pre-approving buyers lets you choose in advance who you're going to allow to bid: not by banning people you don't want, but by explicitly allowing people you do want. Anyone who is not on the pre-approved list will have to email you and ask you to let them bid. While that might sound great, it's only really a good idea to ...
Read the rest of this entry »

Life insurance is typically taken out to offer valuable financial protection for your family in the event of your death, upon which a payment is made to your financial beneficiaries, heirs or family members. The extent of this payment will depend on your insured sum and earnings. Life insurance and life assurance may be interlinked in advertisements, though bear in mind the two policies are different. Life assurance is a form of financial protection which is also an investment, as you ...
Read the rest of this entry »